World Porridge Champions...
Matt stands proud after being awarded the title of World Porridge Champion Yes, today we were awarded the title of Golden Spurtle Champions. I am still in shock and can hardly believe that we now hold the Golden Spurtle for a year. I promise you a full report tomorrow, when the dust has settled and I...
Fluffy White Fallacy...
As a marketer, I usually tolerate quite a bit of fudge when considering claims from organizations who are working hard to introduce their products to new audiences or hold on to their shelf space. With respect to the “folic acid for a healthy pregnancy” seal introduced by the Grain Foods...